Automechanika Birmingham urges exhibitors to book as limited space remains

A growing line-up of leading brands has already confirmed its place for 2027

Very limited exhibition space remains for Automechanika Birmingham 2027, with the floorplan filling faster than usual as leading aftermarket brands confirm their participation. Businesses planning to exhibit are being urged to book now to secure their place at the UK’s leading trade exhibition for the automotive aftermarket and supply chain to avoid disappointment.

Returning to the NEC Birmingham from 8th to 10th June 2027, the show is set to bring together more than 15,000 automotive professionals, 550+ suppliers and over 150 expert speakers, creating a major platform for companies to launch new products, showcase innovation and connect directly with customers and buyers from across the UK market.

Visitor purchasing patterns demonstrate the strong business potential for exhibitors. More than eight in 10 attendees have purchasing authority, while 77 percent purchase from exhibitors they interact with at the show. More than half have also switched to a new supplier following connections made at Automechanika Birmingham.

A growing line-up of leading brands has already confirmed its place for 2027, including ALLDATA, Arnott, Autel, Autogem, BM Catalysts, Bosch, Brembo, Castrol, Car-O-Liner, ClipTone, Comma, Core Diagnostics, Delphi, JHM Butt, Kärcher, Launch Tech UK, MAHLE, Maverick Diagnostics, MEYLE, NAPA, Pichler, Repairify, Ring, Shell, Snap-on, TEXA and TOPDON, with further names set to be announced.

Joanne Knowles, Event Director at Messe Frankfurt, organisers of Automechanika Birmingham, said: “Demand for the 2027 show has been extremely strong, with the floorplan filling faster than usual and very limited exhibition space now remaining. We would urge businesses planning to exhibit to contact the team and book now, while space is still available.

“For exhibitors, Automechanika Birmingham is much more than a presence on the show floor. It’s an opportunity to put new products and technologies directly in front of thousands of industry professionals, generate new business and strengthen relationships with existing customers.”

Knowles added: “With 67 percent of visitors to Automechanika Birmingham not attending any other industry show, the event gives exhibitors access to an audience they simply may not reach elsewhere. For businesses looking to connect with the UK aftermarket, now is the time to secure their place.”

The value of exhibiting is also reflected in feedback from previous exhibitors. Phil Peace, Managing Director at Repairify, said: “We saw a great mix of existing and new customers, generating some exciting opportunities. It’s the only UK event that brings together the Body, Glass and Mechanical sectors under one roof.”

Phil Glover, Owner and Managing Director at Rod Brown Engineering, added: “The power of Automechanika Birmingham is that it gives us a three-dimensional relationship with our customers that can be lacking in only emails and Teams calls. We get to meet them; they can touch our products and see our innovations in a live environment.” 

Alongside the exhibition, an extensive programme of theatres, expert speakers, live demonstrations, training and interactive features will help drive visitor engagement throughout all three days, giving exhibitors even more opportunities to connect with an audience that is actively looking for new products, technologies and suppliers.

Motorvate will also return in a refined format, building on its previous success with a focused student programme designed to bring together industry insight, learning and discussion. The show will welcome back the 30 Under 30 initiative, recognising emerging talent from across the sector, alongside the National Paint Championships and a range of live demonstrations, training opportunities and interactive features.

As the UK’s leading trade exhibition for the automotive aftermarket and supply chain, Automechanika Birmingham provides manufacturers, suppliers, distributors, technology providers and service businesses with a dedicated platform to launch new products to market, demonstrate innovations, strengthen customer relationships and generate new business.

With very limited exhibition space remaining and bookings progressing faster than usual, prospective exhibitors are encouraged to contact the team now to discuss availability and secure their stand.

Automechanika Birmingham returns to the NEC from 8th to 10th June 2027.

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