Cataclean enters the IAAF Garage Den to pitch the future of engine maintenance
Cataclean has been spotlighted as a key participant in the very first IAAF Garage Den, held during the annual IAAF Conference at DoubleTree by Hilton, Milton Keynes, on 4th December 2025.
William Jones, Sales Director at Cataclean, presented the company's flagship all-in-one engine and emissions system cleaner to the ‘Aftermarket Dragons’, showcasing its solution to answer the complex engine maintenance and emission challenges faced by technicians and drivers alike.
Cataclean’s pitch focused on its unique efficacy as a complete fuel and exhaust system cleaner, emphasising how its premium formulation can seamlessly integrate into standard workshop maintenance routines – and help improve the bottom line for garage businesses.
The successful presentation struck a deal with Randeep Reehal, Operations Director of Courtwood Car Services. Following the conference, Cataclean will be collaborating with Courtwood Car Services over the next six months, combining the brand’s technical expertise with its partner’s operational knowledge.
“The Garage Den was an exceptional platform to present the proven capabilities of Cataclean directly to the operators who benefit from its efficiency”, commented Jones, “We are thrilled to have secured a development partner. A collaboration that perfectly aligns with our commitment to ensuring our products meet real-world workshop demands for speed, effectiveness, and profitability.”
Cataclean will present its developed product at the UK Garage and Bodyshop Event at the NEC, Birmingham, on 3rd and 4th June 2026, showcasing the success of its supplier-workshop collaboration.