Duckhams Oils Claim Top Spot for Sales in EG On The Move Forecourts
Duckhams Oils began rolling out to EG On The Move Forecourts in 2025, and the legendary brand is already proving a big hit with consumers.
Duckhams has rolled out point-of-sale materials in almost all fixtures across the EG On The Move estate, helping shoppers locate the engine oil fixture and select the product that is right for their vehicle. Their easy-to-use QR code scanning solution links to their website oil checker, meaning shoppers can scan QR codes on point-of-sale materials or the bottles themselves, enter their vehicle registration, and choose the correct product for purchase.
“Duckhams has both a strong racing heritage and a fond place in the hearts of families who have used it for generations,” David McLean, Duckhams CMO, commented. “The brand colours are extremely well recognised, and it has excellent stand-out. We still have the Duckhams Q classic product range for older generation vehicles, complemented by extremely strong coverage of modern vehicles with our QXR, QS and Hypergrade ranges. We also have a great deal of heritage in motorcycles and scooters, and we have ranges to cover these too. Breadth of offer, allied with a heritage that drivers trust, is the core strength for Duckhams, which is the original British motor oil since 1899.”