Ring supports the TyreSafe Briefing

Ring Automotive hails the TyreSafe Briefing and Awards at the National Conference Centre on 10th June a success.

Ring has been a long supporter of TyreSafe, the UK’s leading authority on tyre safety, and has previously assisted at its events across the UK, to promote the importance of having the correct tyre inflation. So naturally, when TyreSafe announced the return of its Briefing and Awards event, Ring offered its full support.

The event was held at the National Motorcycle Museum and after the resounding success of last year’s event, this year’s theme was “Stronger in Partnership” to celebrate the achievements, insights and collective impact of the tyre safe community to road safety. Throughout the event, visitors were able to understand more about the issues surrounding tyre safety and where the industry and drivers can improve, offering valuable insight into the dangers worn or underinflated tyres can cause.

Marketing Director at Ring, Henry Bisson, said: “TyreSafe put on a fantastic event and we were honoured to support the event with a small exhibition stand. We’ve been attending their local events this year, which we also did last year, such as the car wash with the fire service, where we check tyres with our award winning tyre inflators and chat to the drivers about the results, highlighting if they are underinflated, or if their tyres are worn and need replacing as soon as possible.

“Getting this face to face time with drivers at these local events is invaluable because, as well as the Briefing and Awards we attended, we were able to talk to so many people and gain a lot of insight. They had some amazing speakers discussing some really interesting issues that were engaging to everyone, so we were happy to participate and support in such an important event!”