OSRAM introduces wiper blades to its offering
OSRAM has continued to release exciting new products into its repertoire, with inspection lamps, torches, dash cameras and solar chargers all being launched in the first half of 2025. The latest product to be introduced from the automotive giant is wiper blades, with its WIPERblade BETTER SIGHT range.
To continue to dominate the market in assisting driver’s vision, with its market leading range of bulbs, the recently released dash cameras, and now the brand-new wiper blade portfolio, WIPERblade BETTER SIGHT, OSRAM is truly helping drivers see clearer.
It’s new wiper blade range with premium performance ensures maximum coverage with minimal effort, as it contains 29 SKUs, which will cover the majority of the UK car parc and come as single packs. Split into two ranges, multi-fit beam blades and conventional blades, both have third generation nano technology coating, which makes the blade waterproof, robust, silent and streak free.
The blades have been independently tested to 500,000 cycles and still maintained their market leading performance, as well as scoring highly against other premium quality blades from recognisable brands in the aftermarket. The independent test focused on chatter marks, streaks, hazy film and squeaking coming from the blades, with the OSRAM blades scoring well in each aspect.
The multi fit beam blades consist of 15 SKUs ranging from 14” – 32”, equipped with an aerodynamic spoiler to reduce noise and keep their quality performance at high speeds. They also have a high carbon steel inlay to create a solid connection between the blade and windscreen, preventing the blade from lifting. This range has a secure and easy fit adapter system that covers almost all cars on the road with the adaptors included in the box.
The conventional blades in the WIPERblade BETTER SIGHT range have a vented design to increase downforce and stainless steel construction that is weather resistant with superior anti corrosion qualities. Helpfully these blades have a pre fit adapter that includes five of the most popular traditional arm types, including bayonet, hook 9x3, hook 9x4, pin 3/16” and pin 1/4”. There are 14 SKUs available ranging from 13” to 28”.
To assist with fitment, OSRAM has included a QR code on the packaging that gives all of the necessary information relating to the blade and also has a range of installation videos that have step by step tutorials.
Terri Clark, Marketing Manager at OSRAM, commented: “It’s OSRAM automotive’s 100th year anniversary this year which celebrates the company’s invention of the twin filament headlight bulb, and now we’re introducing wiper blades into our range, so where the drivers vision is involved, OSRAM is providing a comprehensive and premium quality range of products to use. OSRAM is dedicated to giving drivers the clearest view of the road, whether that’s our bulb range, our dash cameras or our wiper blades, we believe that seeing the road clearly is vital for safety, and so we would never compromise on quality.
“We wanted to create a wiper blade range that covered the majority of vehicles on the road, but didn’t have the huge stock that usually comes with it, so we’re very proud that our range of only 29 SKUs can cover almost all of the car parc. This helps retailers, factors and workshops immensely, as this range takes up minimal space, but keeps the coverage, as well as providing a premium quality product from a reputable brand.”