ELTA secures contract extension with Halfords
Strategic partnership continues to deliver premium quality, sustainability, and shared success
ELTA Automotive recently announced a three-year extension to its supply contract with Halfords.
As an official licensee of the iconic Lucas brand, ELTA will continue to supply Halfords’ UK and Ireland store network with both premium Lucas automotive bulbs and Halfords’ own branded range — delivering over five million bulbs annually.
Since launching in Halfords stores, the Lucas range has been incredibly well received by the motoring public. Its trusted heritage and reputation for quality have resonated strongly with drivers, reigniting consumer demand for a name that has been synonymous with automotive lighting for over a century. The contract extension also comes at a fitting time, as Lucas proudly celebrates its 150th anniversary — a major milestone for one of the most enduring names in the industry.
The renewed contract underscores the strength of the partnership, first announced in early 2024, and reflects the continued confidence in ELTA’s product quality, supply chain reliability, and sustainability credentials.
Tim Brotherton, Marketing Manager at ELTA Automotive, commented:
“This contract extension is a testament to the shared values, performance, and environmental goals that define our work with Halfords. We’re proud to continue delivering trusted products into the hands of drivers and technicians across the UK and Ireland.”
Since the partnership began, one of the most notable achievements has been the transition to 100% plastic-free packaging across the bulb range — removing an estimated 28 tonnes of plastic from the supply chain each year.
The new agreement reaffirms ELTA’s position as a key supply partner to one of the UK’s most respected retail brands and supports its ongoing strategy for sustainable, long-term growth.
“Halfords are proud to extend their current partnership with ELTA Automotive, over the past two years Elta have delivered unapparelled service and commitment to product excellence. It was a new way of doing business for both companies and we were ultimately able to deliver an outstanding customer proposition.” Says Shane Patterson, Buyer - 3Bs for Halfords.
“Halfords look forward to enhancing the range in the short term and ultimately becoming the go-to retailer for all things car bulbs and we firmly believe that Elta is the perfect partner in delivering an outstanding customer offer.”